Business Editors, High-Tech Writers
SAN JOSE, Calif.--(BUSINESS WIRE)--April 24, 2000
Alliance Offers Point-of-Sale Payment with One-to-One Marketing,
Receipt Management and Means to Reach In-store Shoppers Online
ReceiptCity, the leading provider of receipt-based infrastructure and services to retailers, today announced a strategic alliance with VeriFone, a division of Hewlett-Packard Company, to provide retailers with a comprehensive interactive solution that combines e-payment at the point of sale (POS) with e-services such as the storage and management of digital receipts.
In addition to providing receipt services, the integrated offering allows retailers to present personalized ads, promotions, and surveys on a Web-enabled payment terminal while shoppers complete their payment transactions. The ads and promotions, which can reflect a shopper's current purchase and purchase history as well as demographic criteria, give retailers opportunities to generate additional sales and gain a new revenue channel from advertisers seeking to reach in-store customers. Ad presentation does not extend payment transaction time; the number of ads a shopper will see is determined by the time it takes to complete the transaction.
VeriFone will provide the terminals, the Omni 5200 Interactive Customer Display Appliance, whose technology has been licensed from its developer, @pos.com, Inc. VeriFone will integrate the Omni 5200 with its payment software. The company will also provide implementation and deployment services, financing and leasing options, and network consulting.
ReceiptCity will provide various e-services. These include the point-of-sale ads, promotions, and surveys. In addition, ReceiptCity offers an electronic receipt service for retailers and a Web site where consumers can access and manage their own receipts from participating retailers. Retailers' use of digital receipts reduces the costs associated with storing and retrieving paper receipts for chargebacks, limiting retailers' exposure to fraud. A Web site where shoppers can find their own receipts will further reduce retailers' customer service costs for receipt retrieval.
"The alliance with VeriFone means that retailers will be able to purchase state-of-the-art interactive payment terminals and receive support from the world leader in secure electronic payment solutions," said Aziz Valliani, president and CEO, ReceiptCity. "We will work closely with VeriFone to accelerate the deployment of the terminals and our services."
"VeriFone, in alliance with ReceiptCity, now offers retailers the most comprehensive payment and e-service solutions available," said Pierre Francois-Catte, general manager, VeriFone. "We believe that these e-services, which begin on the retail countertop and extend to the back office and over the Internet to shoppers worldwide, will revolutionize retailing by connecting in-store commerce with e-commerce."
About ReceiptCity
ReceiptCity is a pre-IPO Silicon Valley Internet infrastructure company that uses patented, Web-based technology to provide, securely store, and retrieve electronic receipts and present personalized e-messages at the point-of-sale and online. ReceiptCity services help merchants generate incremental revenue, reduce operating costs, build real-time intimacy with shoppers, and enhance Web site stickiness. The company was formed by @pos.com as a new venture in January 2000. For additional information, see www.receiptcity.com, send an email to information@receiptcity.com, or call 408/468-5500.
About @pos.com, Inc.
@pos.com (OTCBB:EPOS), a pioneer in Web-enabling the point of sale, bridges the gap between the Internet and the physical, brick-and-mortar point of sale. @pos.com POS technology is designed to help increase sales, reduce the costs associated with fraud; and enhance overall customer satisfaction. The company was previously MobiNetix Systems, Inc., which developed PenWare iPOS(TM) (interactive point-of-sale) terminals. For additional information, see www.atpos.com, send an email to info@atpos.com, or call 408/468-5400.
Except for historical information contained herein, the matters set forth in this press release are forward looking statements that are subject to risks and uncertainties that could cause actual results to differ materially, including price and product competition, design acceptance by customers, financing constraints, the ability to manufacture new products in sufficient volume, general economic conditions, and other risks as detailed from time to time in SEC reports and filings by @pos.com.
PenWare, iPOS TC(TM), ReceiptCity.com, and eReceipts are trademarks or service marks of @pos.com. All other products or company names mentioned are used for identification purposes only and may be trademarks or registered trademarks of their respective owners.
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